Brown, James "JB"
Executive Vice President, Content Distribution, Talent and Marketing | REVOLT MEDIA & TV
James Brown is the Executive Vice President of Content Distribution, Talent and Marketing Group for REVOLT Media and TV. A 20-year veteran of the cable industry, Brown brings indispensable knowledge and insight to his newly promoted role where in addition to Distribution and Affiliate Marketing, he now oversees the Talent and Consumer Marketing initiatives. Brown will continue to lead the charge to grow distribution for REVOLT’s content across traditional cable systems as well as OTT systems and the Web, in the United States and internationally. In the past year, Brown and his team secured distribution deals for the network with AT&T U-verse, DIRECTV, fuboTV, and more. Additionally, Brown is responsible for content acquisition and licensing strategy.
Prior to REVOLT, Brown spent a large part of his career working for ESPN in various roles with several leadership responsibilities. During his most recent position at ESPN, Sr. Vice President, Multicultural Content Development, Brown was responsible for developing, acquiring and packaging multicultural programming across ESPN Networks, Audio and ESPN.com, which increased ratings and profitability. He also led the development of business plans for revenue opportunities against the minority male audience. Additional responsibilities during Brown’s tenor at ESPN included general management of ESPN Rise and ESPNW events, television and digital video business; and leading the development and implementation of the acquisition strategy for the formation of ESPN high school business unit that included acquiring and integrating 4 businesses into one cohesive unit.
Brown is the Co-Owner and Co-Founder of ALFA Worldwide LTD, which concentrates on business development for a custom-tailoring company. Brown currently serves on the advisory boards for National Association for Multi-ethnicity in Communications (NAMIC) and Sophie’s Voice Foundation. He received his Bachelor’s of Arts in business administration and management from the University of Maryland and resides in Miami and New York.
- Content at the Center of Media Transformation | Mon. April 24 - 2:00 PM - 3:00 PM